BOOKING NOW FOR FEB/MARCH 2026!

APLLY TO WORK WITH ME

I help thoughtful, values-led professionals create calm, clear online spaces that reflect how they actually support people. without hype, pressure, or overwhelm.

This often includes therapists, SEN professionals, trauma-informed and neurodivergent-affirming practitioners, as well as other service-based businesses where integrity matters.

You might be here if:

MARKETING

WEB DESIGN

TEMPLATES

STRATEGY

you want people to find you without feeling pushed

typical “marketing advice” has never felt right

your work is nuanced and hard to summarise

trust and emotional safety are part of your service

your work involves people, not just deliverables

Crafting online homes for professionals Whose
work is built on trust, care, & responsibility

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We mean it!

When we say
one-of-a-kind

Let’s help the internet catch up.

your brand
is rising!

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You’re not starting from scratch.
You bring decades of experience, depth, and responsibility to your work, and you’ve supported people through real change.

The challenge isn’t your expertise.
It’s that your online presence doesn’t yet reflect it.

Too often, years of nuanced, care-centred work get flattened into generic language that misses what actually makes your work effective.

Around here, we don’t force you into templates or trends.
We design your next chapter around:

Your lived and professional experience. The years, the learning, the complexity, and the quiet competence you’ve earned.

How you actually work. Your pace, your personality, your nervous system, and the way you hold space (introvert, ambivert, neurodivergent-friendly, all are welcome here).

Your strengths and direction in this season. The work you’re called to do now, and the people you’re best placed to support.

The goal isn’t reinvention.
It’s clarity, so the right people can recognise you and take the next step with confidence.

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You’ve tried doing it yourself, late at night, piecing things together, hoping it will be “good enough.”

You may have bought a template, or even worked with someone who made things look polished.

And yet… it still doesn’t quite sound like you.

It doesn’t reflect how you work.

And it doesn’t invite the right people to take the next step.

The issue isn’t you.

It’s that your brand, messaging, or website was never designed for the kind of professional you’ve become, or the way you now support others.

Imagine instead:

A clear, grounded story that helps the right clients immediately recognise themselves and think, “This feels right.”

Language that does the explaining for you, so clients arrive already understanding what you offer and how to work with you.

A website that feels like your best-day version of you, calm, professional, and quietly supportive, inviting connection while you focus on the work that actually matters.

That’s what we co-create together.

APPLY TO WORK WITH ME
APPLY TO WORK WITH ME

When your work

has outgrown How

it’s represented

Your work has evolved, but your brand hasn’t caught up. 

You don’t need louder marketing, clever tactics, or another reinvention.

You need someone who can see the whole picture: how you work, how people find you, and how everything fits together.

A calm, 1:1 working process.
No shame, no pressure, no “you’re behind.” Just clear thinking, steady guidance, and practical next steps.

Many designers focus only on how things look. Many coaches focus only on mindset. I work in the middle, translating complex, care-centred work into a brand and website ecosystem that functions well in the real world you operate in.

5 Years of strategic brand, web design & marketing experience, including Showit and Shopify, creating online spaces that are clear, grounded, and built to support real humans, not trends.

HOW it’s represented

has outgrown

B

ringing together 21+ years in corporate sales, including complex environments like cybersecurity and SaaS, which means I understand long decision cycles, layered offers, and the importance of trust.

B

LET'S WORkTOGETHER



Hey there...

Custom websites and online stores designed to feel like your best-day version of you, clear, grounded, and professional.

I combine thoughtful design, human-centred messaging, and light automation so your website supports your work quietly, even when you’re offline.

Calm visibility training — coming soon
A gentle, structured approach to being found online without compromising how you work.

Private strategy sessions to untangle your ideas and bring clarity to your message, offers, and online presence, so potential clients understand what you do and how to work with you.

Together, we’ll:

- clarify your language
- refine what you’re offering
- map a simple, sustainable path that leads the right people to you

Short, thoughtful podcast episodes for care-centred, trauma-aware, and values-led professionals who want to be found without pressure.

Each episode offers clarity, reassurance, and practical perspective in under 15 minutes, easy to listen to between sessions, during a walk, or whenever you have a quiet moment.

Short, thoughtful podcast episodes for care-centred, trauma-aware, and values-led professionals who want to be found without pressure.

Each episode offers clarity, reassurance, and practical perspective in under 15 minutes, easy to listen to between sessions, during a walk, or whenever you have a quiet moment.

Private strategy sessions to untangle your ideas and bring clarity to your message, offers, and online presence, so potential clients understand what you do and how to work with you.

Together, we’ll:

- clarify your language
- refine what you’re offering
- map a simple, sustainable path that leads the right people to you

Calm visibility training — coming soon
A gentle, structured approach to being found online without compromising how you work.

Custom websites and online stores designed to feel like your best-day version of you, clear, grounded, and professional.

I combine thoughtful design, human-centred messaging, and light automation so your website supports your work quietly, even when you’re offline.

ARE YOU READY TO

Create

magic with

Hey, I’m Chantell. I help service providers design their next chapter with clarity and confidence.

After 21+ years in corporate sales, cybersecurity, and SaaS, I know how to turn complex ideas into simple, strategic communication that actually moves people.

And after 6 years in marketing and design, I bring that same clarity into branding, messaging, and web design for service providers who’ve lived a full life and are finally ready to be seen.

You’re not starting over. You’re not “new.” You’re a service provider with expertise, wisdom, and a story, you just need a brand that reflects it.

What I bring to the table:

  • Strategy-first design that looks polished and attracts your perfect clients
  • Messaging that sounds like YOU (not a template)
  • Calm clarity that cuts through the noise in the online world
  • A blend of corporate experience & creative direction you won’t find around every corner ;)

My clients don’t hire me because they need me to design a website.

They hire me because they’re done shrinking, and they want a brand that matches the service provider they’ve become.

A little real-life context:

I’m a solo parent to four AuDHD kiddos, so everything I create is built with simplicity, peace, and real-life capacity in mind. No hustle. No pressure. Just clarity and a brand that feels like truth.

Ready to design your next chapter?
Get to Know My Story

Hey there!

let’s get to know each other.

I believe your brand should be a reflection of the SERVICE PROVIDER YOU HAVE GROWN INTO.

CALM.
Clear.
GROUNDED.

What actually sells Your  services 

(and why my clients book out).

Greater confidence online, because their message is doing the heavy lifting for them.

Clear language around their offers that feels natural to explain, not rehearsed or salesy.

A website that finally reflects how they work and helps the right people recognise themselves.

Expertise

In what ways am I qualified?

26 years across sales, marketing, branding, and digital strategy, including long decision cycles, complex offers, and trust-based services.

I’ve worked with consultants, service-based professionals, and organisations where clarity and credibility matter more than hype.

My skill sits in translation:
turning nuanced work into language, structure, and websites that are easy to understand and ethically persuasive.

Clients walk away with:

What clients gain from this work

Outcomes

My work is shaped by both professional depth and lived responsibility. 

I’ve spent decades in complex corporate environments, and I’m also a neurodivergent parent navigating care-centred systems daily. My life and my work don’t fit into neat formulas.

That’s why I don’t design brands or websites in isolation. I design with capacity, season, and real life in mind, so what we create actually supports how you work.

Experiences

How is your experience different?

Tell me where you are, what you’re building, and I’ll map out your best next step. Brand strategy, web design, or a focused Alignment Audit intensive.

APPLY NOW

Your next chapter doesn’t have to take years.

Apply to work with me

— DELIA PRINSLOO

My dealings with Chantell have been nothing but amazing. 


READ THE LOVE LETTERS

— Debbie Lubbe

"Chantell didn't just build my website, she transformed my entire business."

READ THE LOVE LETTERS

— HANLIE NEL

“Working with Chantell felt like a ministry moment. Every colour, font, and word carried purpose.”

READ THE Love Letters

Get to know me!

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Let's create your new chapter!

Hi, I'm Chantell